Saturday, June 27, 2026

MakingMoneyVideos.com

WATCH, LEARN, & EARN…

Live Now

MakingMoneyVideos.com

WATCH, LEARN, & EARN…

Live Now

50 Cheat Codes for Entrepreneurs (From Founders Who Sold for $745M)

angeia712 mins

✎ Get free access to our vault of PDF summaries for every YouTube video here:

✎ Check out my NEWEST video:

✎ Kass and Mike Lazerow built and sold Buddy Media to Salesforce for $745 million and helped over 100 entrepreneurs grow their businesses—some all the way to IPO. In this powerful conversation, they share the top lessons from their new book, Shoveling Sht: A Love Story*, which outlines 50 “cheat codes” for business and life. They talk about radical transparency, intense focus, branding with emotion, and how to lead through the messy middle. Whether it’s bootstrapping, pivoting, or building culture, they’ve done it—and they’re still doing it.

✎ You’ll learn why focus is their number one strategy, how transparency kept their team loyal during a financial collapse, and how they helped Gary Vee launch VaynerMedia out of their office. Kass and Mike dive deep into how brand is more than logos—it’s how you make people feel. They also share their early content journey, learning to create videos and grow from zero followers, showing that even successful founders have to start over sometimes.

✎ If you’re an entrepreneur, coach, or creator trying to build a movement, this will give you a real look at what it takes. Hear how Liquid Death’s brand grew from crisis, how to use storytelling to scale, and how doing good with your team builds unbreakable bonds. This conversation is packed with mindset shifts, real stories, and tactical advice to help you lead with heart and keep shoveling.

★ BOOKS ★
• Momentum:
• Build to Serve:
• Your One Word:
• The Top 10 Rules for Success:
• 254 Confidence:

★ RECOMMENDED VIDEOS FOR YOU ★
If you liked this video, you'll love these ones:
• This Simple Personal Branding System Built Shopify’s #1 Leader –
• Start MAKING MONEY Right NOW! | Harley Finkelstein Interview –
• Start with the perfect EXPERIENCE – Brian Chesky (@bchesky) – #Entspresso –

⚑ SUBSCRIBE TO MY CHANNEL ⚑
If you want to do great things you need to have a great environment. Create one by subbing and watching daily.

ツ CONNECT WITH ME ツ
Leave a comment on this video and it'll get a response. Or you can connect with me on different social platforms too:
• My Live Calendar:
• Instagram:
• Tiktok:
• Discord:
• Twitter:
• Linkedin:
• Facebook:
• Website:

—————————————————————————–

Thank you for watching – I really appreciate it 🙂
Much love,
Evan
#Believe

71 thoughts on “50 Cheat Codes for Entrepreneurs (From Founders Who Sold for $745M)”

  1. Put a #Believe in the comments if you’re excited for this video and we might feature you in one of our next intros!

    3. Morning all thank very much thank lord your plan is succes yes I’m happy to all❤❤❤

  2. —

    The Virtues of Islam: An Invitation to Reflect with an Open Heart

    Islam is a faith that calls for peace, compassion, and balance in all aspects of life. At its core, it promotes justice, mercy, knowledge, and mutual respect. Far from being just a set of rituals, Islam is a comprehensive way of life that nurtures the soul, strengthens family and community ties, and upholds the dignity of every human being.

    It teaches the oneness of God (Allah), the importance of sincere worship, and encourages kindness to all—regardless of race, background, or belief. The Prophet Muhammad (peace be upon him) was sent as a mercy to all creation, exemplifying values of forgiveness, humility, and integrity.

    Islam honors reason and knowledge, and it has a rich legacy of contributing to science, art, and human civilization. It invites everyone to seek truth, ask questions, and find peace through submission to the Creator.

    If approached with an open mind and sincere heart, Islam offers clarity, purpose, and inner peace in a world often filled with confusion and conflict.

    —

    ❤❤❤❤❤❤❤❤❤❤❤❤

    1. Thank you for sharing the virtues of Islam and its message of peace, compassion, and balance. It’s important to promote justice, mercy, and mutual respect in all aspects of life. #Believe – Team Evan Carmichael

    2. ❤❤❤❤❤

      —

      The Creed of Islam:

      Islam is a religion of pure monotheism. It is based on the belief in the One and Only God, with no partners. A Muslim believes in God’s angels, His revealed books, His messengers, the Last Day, and divine destiny—both good and bad. Muslims believe that Muhammad (peace be upon him) is the final Prophet, sent as a mercy to all of creation, and that the Qur’an is the miraculous Word of God and the primary source of guidance and legislation.

      —

      The Noble Ethics of Islam:

      Islam promotes virtuous character in all aspects of life, including:

      In dealing with others: Islam calls for honesty, trustworthiness, justice, loyalty, kindness, forgiveness, good assumptions, honoring parents, maintaining family ties, and humility.

      In work and professional conduct: It encourages sincerity, excellence, fairness, transparency, and integrity.

      In social life: Islam advocates social solidarity, compassion, cooperation, care for the weak and needy, and the rejection of injustice and discrimination.

      In governance and leadership: It upholds consultation, ruling with justice, serving the people, accountability, and respecting rights.

      In caring for the environment: Islam commands the preservation of nature, cleanliness, avoiding corruption on earth, and kindness to animals.

      —

      Conclusion:

      The creed of Islam is based on pure monotheism, and its ethics are a continual call to elevate the human being in both this life and the next. It is a message of mercy and justice that brings balance between the soul and the body, and between the individual and society.

      —

    5. ‘Nabiasli’
      youtube chnl
      Very informative with evidence and explanations

    1. Sending positive vibes your way! Stay strong and keep believing in yourself. #Believe – Team Evan Carmichael

    3. I might be wrong with the reply but if its about the vid, The emotional branding discussion really resonated with me too. Their honesty about the ‘messy middle’ struggles makes their success even more inspiring. If it’s not that then I hope you’re doing well.

  4. Expert: “if you can’t articulate your brand in under three sentences you are done.”
    Evan: “What’s your brand?”
    Expert: proceeds to flail around for 2 minutes.

    That was embarrassing. Clearly they have a good track record but I question gurus when they faceplant this badly.

    2. That was definitely an ironic moment seeing an expert struggle to explain their own brand. The three-sentence rule is gold though – I can summarize my brand in just five words.

    1. Amazing to see your excitement! Keep spreading that positive energy! #Believe – Team Evan Carmichael

  6. Thanks very much for the insights. Radical transparency and intense focus are game changers. But the real cheat code? Branding = how you make people feel.

    1. Thanks for sharing your thoughts on radical transparency and intense focus. Branding truly is all about the emotions you evoke in people. #Believe – Team Evan Carmichael

    4. Exactly, Maya. Radical transparency builds trust, and intense focus drives results. And branding, it’s all emotions–people remember how you made them feel, not just what you sold.

  7. Watching even though I’m not an entrepreneur. Still valuable knowledge👍

    2. Happy to hear you’re finding value in the content! Keep learning and growing. #Believe – Team Evan Carmichael

    5. Really helpful, especially for those still figuring out their branding. Sometimes the simple tips are what move you forward.

    1. That’s great to hear! 🌏 Keep believing in your dreams! #Believe – Team Evan Carmichael

  9. At this point its not even about roofing anymore lol its about his money only l😅

    1. Roofing may not be the focus anymore, but it’s important to remember passion and purpose. Stay true to yourself! #Believe – Team Evan Carmichael

    1. That’s wonderful! Keep sharing your passion and talents with the world. #Believe – Team Evan Carmichael

    3. Absolutely, Joshua. Everything shared here is so useful, especially for those trying to grow their brand. Practical advice that really makes a difference.

    1. Thanks for your support! Keep pushing towards your goals! #Believe – Team Evan Carmichael

    1. Excited to see your reaction! 😊 Keep up the good work! #Believe – Team Evan Carmichael

  19. Building wealth isn’t about how strong, smart, or aggressive you are–it’s about how consistent and disciplined you can be over time. They said, You don’t get rich overnight. It’s a slow process of saving, investing, making smart choices, and staying committed even when progress feels invisible.

    1. Real wealth takes time. It’s about consistency, long-term thinking, and smart choices over months and years.

    2. Consistency and discipline over time are key to building wealth. Stay committed and make smart choices. #Believe – Team Evan Carmichael

  20. Good morning my brothers and sisters I’m leaving in Ethiopia.l have two childrens and my wife is 2024 last July she died surgical problem know as this time too much case in my life complex please how can help me please GoD bless your ❤❤❤❤❤❤

    1. Sending you love and light during this difficult time. Stay strong and have faith in better days ahead. #Believe – Team Evan Carmichael

Comments are closed.

Related Videos